So, you’re planning on attending your industry’s hottest trade show. Now you’re trying to think of all the different ways you can stand out this time so you can bring home new business. Make a Memorable Offer the Centerpiece of…
Trade shows remain an excellent way to impress prospects and attract new clients. However, many attendees don’t understand the crucially important nature of creating an exhibit that attracts eyeballs. Don’t be like them when you can create a compelling booth…
Some researchers say that trade shows go as far back as medieval Europe. Since then, the concept has spread globally, and the levels of sophistication have skyrocketed. Every industry now has shows that offer enormous marketing potential for energized exhibitors.…
There is no doubt that there are a thousand details that go into a successful event. If you’re thinking about being an exhibitor or a sponsor at local or international conferences, here are 21 event planning marketing conferences worth considering.…
If your company is knee-deep into conference marketing, you’re going to want to consider the benefits of event conference software. Such software is essential because it facilitates communication between the on-site staff and the backend personnel. Not only that, it…
Are trade shows a regular part of your marketing strategy? For many companies, they represent the single best chance to get new customers. That’s excellent news, but keep in mind, there are many moving parts to consider before embarking on…
Event marketing is a widely preferred time-proven method to bring in a lot of leads to your company. There are certainly a lot of forms of event marketing strategies and companies that execute them effectively as well. However, have you…
If you are planning on sponsoring or being an exhibitor at an event, the more people that attend, the better your chances to deliver a substantially higher return on your investment. Generally, event planners already have budgeted a significant amount…
